Thanks to Obama, now "political web campaign" is the polular choice for politicians.
After watching Obama running a successful campaign using technology to reach the masses, now Indian politicians are trying the tactic at home!
http://www.businessweek.com/globalbiz/content/mar2009/gb2009036_883317.htm?chan=globalbiz_asia+index+page_top+stories
It would be very interesting to see how well the new-edge web campaign gonna fetch in the world's biggest democracy.
But since internet and emails etc have been around for a while, what intrigued me is what took the politicians so long to realize the power of internet marketing.
Sunday, 8 March 2009
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